In this sector, the Firm has developed pioneering and highly specialized expertise in new technologies and digital media law, having been among the first to address legal issues and disputes relating to domain names, e-commerce, viral marketing, data protection and privacy, online sales, and unfair competition carried out through new technologies.

We assist digital service providers and content providers in the acquisition, production and distribution of audiovisual content, offering ongoing legal support both in the contractual phase and in dispute resolution, including in cross-border contexts.

In the past, the Firm has advised, inter alia:

• a U.S. company in the acquisition of exploitation rights for theatrical works, intended for online distribution through a dedicated digital platform;

• a French company in the first Italian arbitration dispute concerning the infringement of a domain name;

• an audiovisual production company in a case involving the unauthorized distribution of protected content on video-sharing platforms, including YouTube.

We also provide specialized legal assistance in the field of new media and high technology, with particular focus on Digital & IT contracts, supporting innovative companies, online platforms and technology providers in structuring and scaling their business models.

Our core areas of practice include:

• e-commerce and online sales;

• domain names and domain name disputes;

• online terms and conditions and user policies;

• digital media and audiovisual content;

• mobile applications (apps);

• startups and innovative projects, from early-stage to growth.